Principles

• Simple software that only does what you want

  Good software becomes better over time.

• You should own your data

  Leave at any time and take your data with you. No lock-in, and no selling your data to third parties.

• Encourage mindful digital consumption

  Technology should enhance your life, not consume it. Built to help you focus and be present.

• Independent and user-funded

  No investors means we can focus on building the best tools, not pumping up numbers for an exit. Revenue comes from users who value what we build.